“As You Can See I Have Attached A Crisp New Million Dollar Bill To The Top Of This Letter. I Bet You’re Wondering Why...”
“Buy 3 and Save, Multiply Your Response!”
“How to Find the Buried Treasure in Your Restaurant Business”
“Since You’ve Thrown Away My Previous Two Letters I Thought I Would Save You The Effort.”
“Tell me Where it Hurts”
“July 4th is Independence Day and We're Celebrating”
“We Want You Back For Your Next Oil Change”
“It's Easy to Be Green!”
“Don’t Work For Peanuts Any Longer. Local Investment Broker Teaches his Secrets to All”
“Merry Christmas!”
“What's the Catch?”
“You Won’t Need This Secret Decoder Pen to Learn The Best Kept Secret to Building Greater Confidence and Self-Control in Your Child”
“Here’s an Eye-Popping Idea from Your Local Dentist”