Here is the first page of a sales letter that can be used with this item.
“An Eye Popping Offer From Your Friends at [your company]”
If you Watch the Enclosed [XX] Minute Video You Probably Won’t Believe Your Eyes. But What You See is What You Get.
Dear [personalized],
A couple of weeks ago I wrote you, offering the FREE demonstration from [your company]. I haven’t heard from you. I bet that means:
1. You don’t believer that this product can be superior to whatever you use now.
2. You think it will cost too much so having me come and demonstrate it would be waste of time.
That’s why I’ve sent you the enclosed DVD. As you Can see its title ,”[Your creative title]”.
Put this short 13 minute DVD and watch as [your company] tackles the toughest [your solution to their problem]. See for yourself how different this is. In fact, I dare you to watch this DVD and still NOT want to try [your business] for yourself.